What You Need To Know – ADA Compliance For Websites

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The Need For Website ADA Compliance

In today's digital age, websites have become an essential part of our daily lives. They are a crucial tool for businesses to connect with their customers, provide information, and offer online services. However, not all websites are accessible to all people. Most of them are not designed with accessibility in mind, and this can create significant barriers for people with disabilities. In recent years, there has been a growing awareness of the importance for businesses to have a compliant website. In this article, we will discuss the reasons why accessibility compliance is crucial, how it can benefit people and businesses alike, and what ADA compliance requirements look like.

The ADA Accessibility Guidelines (ADAAG) were established in 1990 to ensure that people with disabilities have equal access to buildings, facilities, and public spaces. These guidelines provide detailed requirements for accessibility in new construction and alterations to existing buildings. However, with the rise of digital spaces, it has become essential to extend accessibility to online platforms as well.

The ADAAG guidelines cover a wide range of issues that are relevant to online accessibility. For example, websites must be designed to be compatible with assistive technologies such as screen readers and must provide alternative text for non-text content. In addition, online forms and documents must be accessible to individuals with disabilities, including those who are blind or have limited mobility.

Compliance with the ADAAG guidelines is essential to ensure that people with disabilities have equal access to online platforms. Failure to comply can result in legal action and fines. As more and more businesses move online, it is crucial to ensure that thier websites are accessible to everyone, regardless of their abilities.

Website Accessibility Compliance Challenges

The ADA standards arises from the fact that many people with disabilities face barriers that prevent them from accessing the web content. According to the World Health Organization (WHO), about 15% of the world's population has a disability, which includes visual, hearing, motor, cognitive, and other disabilities.


People with disabilities face various challenges when accessing the web content, such as:

  • Visual impairment: People with visual impairment may use screen readers, magnifiers, or other assistive technologies to access the web. They may encounter challenges in accessing poorly structured or non-descriptive content, images without alternative text, and color-coded information.
  • Hearing impairment: People with hearing impairment may use captions, transcripts, or sign language interpreters to access the web. They may face challenges in accessing audio-only content, videos without captions, and poorly synchronized captions.
  • Motor impairment: People with motor impairment may use keyboard navigation or speech recognition technologies to access the web. They may encounter challenges in accessing websites with small or unclickable buttons, poorly designed forms, and complex navigation structures.
  • Cognitive impairment: People with cognitive impairment may use simple language, clear instructions, or assistive technologies to access the web. They may face challenges in accessing websites with complex language, abstract concepts, or distracting animations.
  • Other disabilities: People with other disabilities, such as epilepsy, photosensitivity, or vestibular disorders, may encounter challenges in accessing websites with flashing or moving content, auto-play videos, or long scrolling pages.

Benefits of Meeting ADA Requirements

Web accessibility is not just a moral obligation, but it is also a legal requirement in many countries. The Web Content Accessibility Guidelines (WCAG) is a set of international standards for web accessibility that provide a framework for making web content more accessible to people with disabilities. WCAG defines four principles of the ADA Requirements: Perceivable, Operable, Understandable, and Robust (POUR). Each principle has a set of guidelines and success criteria that web developers should follow to make their websites ADA compliant.


Having a website that meets ADA accessible standards can bring several benefits, including:

  • Increased Accessibility: Accessible websites ensures that all visitors, including those with disabilities, can access and navigate your website. This can lead to a larger audience and better user experience for everyone.
  • Legal Compliance: The Americans with Disabilities Act (ADA) requires that businesses provide equal access to services and accommodations for people with disabilities, including online services. Failing to comply with the ADA can open a business vulnerable to legal penalties, fines, and lawsuits.
  • Improved SEO: Search engines reward business sites that are accessible to all visitors, including those with disabilities. An ADA compliant website is likely to rank higher in search results, which can lead to more traffic and potential customers.
  • Better Visitor Experience: A compliant website can improve the user experience for all visitors, including those without disabilities. ADA compliant websites are easier to navigate, understand, and use.
  • Increased Sales and Revenue: By providing equal access to all visitors, a compliant site can increase your potential customer base and revenue. Studies have shown that companies that prioritize accessibility have a larger customer base and increased sales.
  • Positive Reputation: Having an accessible website demonstrates that your business cares about all visitors, including those with disabilities. This can help build a positive reputation and increase customer loyalty.

ADA Accessibility Guidelines for Websites

Web accessibility is the practice of designing and developing websites that can be accessed and used by all people, regardless of their abilities or disabilities. Designing and developing accessibility into your website and digital content is not a difficult task, but it does take time, requires knowledge of the ADA standards, and planning to make a site compliant. 


Some of the key ADA compliance considerations for web accessibility include:

  • Keyboard Accessibility: All functionality and content on the website should be accessible using only a keyboard, as some visitors may not be able to use a mouse.
  • Screen reader compatibility: Websites should be compatible with screen readers, which are assistive technology devices that read the content of a website aloud for people with visual disabilities.
  • Alternative Text for Images: Images should have alternative descriptions that are descriptive and convey the meaning of the image for visitors who are visually impaired.
  • Color Contrast: The contrast between text and background colors should be high enough to make the content easy to read for visitors with low vision.
  • Descriptive Link Text: Links should be descriptive and convey the purpose or destination of the link, as some visitors may be using a screen reader to navigate the website.
  • Proper use of headings: Headings should be used properly to create a clear and logical structure for the content on the website. This helps visitors with cognitive disabilities and visual impairments to navigate the website more easily.
  • Consistent Layout and Navigation: The website should have a consistent layout and navigation, making it easy for visitors to find what they are looking for.
  • Video and Audio Transcripts: Videos and audio content should have transcripts available to ensure that visitors who are deaf or hard of hearing can access the content.
  • Forms: Forms should be designed to be accessible to all visitors, including those with disabilities. This includes using clear labels and instructions, providing error messages in an accessible way, and ensuring that form fields can be navigated using a keyboard.
  • Time Limits: Websites should avoid using time limits for tasks, as some visitors may need more time to complete tasks due to disabilities.
  • Federally Funded Sites: A special note that ADA compliance is mandatory for website that receives federal funding.

Overall, designing and developing accessible websites requires careful attention to detail and a focus on ensuring that all visitors can access and use the content on the website.

To ensure compliance, website owners and managers should regularly review their platforms to ensure they meet the ADAAG guidelines. Making necessary changes to improve accessibility will not only ensure compliance but also improve the user experience for all visitors, regardless of their abilities. By prioritizing online accessibility, businesses can demonstrate their commitment to diversity, equity, and inclusion.

If you are looking for solutions to improve your website accessibility and meeting ADA regulations, contact us today for a free consultation.

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